Aerials

Seeing the landscape from another point of view

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  • Client Need.

    We love to run, bike, and climb. We’re not the best athletes, but we get it. Exercise is good for you. It’s fun, clears the mind, makes you feel good about yourself, and breaks up the monotony of being a desk jockey. There’s a handful of athletic training businesses located in Nashville, TN, that we love. They needed images and social media posts that inspire everyday people to get out and stay in shape. When we were asked to help, we couldn’t say no.

  • Our Approach

    We wanted to show everyday people like you and me who love to get out and stay in shape, so we hung out at actual training events. We didn’t hire models. We documented real people doing actual workouts to capture an authentic feel to the images.

  • Outcome

    We created a strong set of  images that were shared on social media; images were also used to print and hang in the store. While we only worked on their social campaign for a short while, during that time they grew a lot from our posts. Due to budget restraints we worked for a short time on this campaign but they saw an immediate impact. 

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